Junior CRM & Marketing Manager enhancing digital marketing strategies at Nussbaum Medien, a local communication leader. Collaborating with teams to drive CRM and marketing initiatives.
Responsibilities
Close collaboration with the head of the municipal business unit to develop, implement and continuously improve modern, data-driven marketing and CRM activities
Creation and execution of digital audience communications (e.g., HubSpot mailings, newsletters, campaign sequences) — with creativity, structure and enthusiasm
Development and maintenance of whitepapers, landing pages and other digital information resources
Structuring and maintaining municipal contacts in the CRM system (HubSpot)
Consolidation of customer data from various sources (e.g., Excel and other systems)
Support in building and automating workflows, reports and dashboards
Participation in projects for digitalization and process optimization within the municipal sector
Requirements
Degree or vocational training in Marketing, Communications, Media Management, Business Informatics or a related field
Approximately 1–3 years of initial professional experience in marketing, CRM and HubSpot
Good knowledge of Excel and enjoyment of structured, data-driven work
Strong writing skills, excellent communication, and a good sense for target-group-oriented content
Enthusiasm for digitalization, processes and automation
Initiative, team spirit and a solution-oriented working style
Experience in the media industry, municipal administration or Business-to-Administration (B2A) marketing is an advantage
Benefits
A secure, modern workplace at a family-run, socially committed company
Flexible working hours with a combination of on-site presence and remote work from home
Top-quality work equipment and tools
Subsidy for daycare costs and access to a company childcare facility
Corporate health management, e.g., JobRad (company bike) and health courses
Flat hierarchy, direct communication channels and a culture of mutual respect
Onboarding with a buddy program and opportunities for professional development
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