Performance Marketing Manager planning and executing campaigns for plant - based dog nutrition startup. Managing Meta Ads and continuous optimization for measurable results in a hybrid work environment.
About the role
- Programmatic Media Specialist managing global digital advertising campaigns targeting engineers and researchers. Supporting product launches and optimizing media strategies in Mexico City.
Responsibilities
- Lead planning and execution of global paid media campaigns across multiple platforms.
- Support product launches and distribution of technical content to enhance customer engagement.
- Develop paid media strategies tailored to technical audiences that balance global efficiencies and local market nuances.
- Manage campaigns across Google Ads, LinkedIn, content syndication partners, and programmatic/engineering media.
- Optimize campaigns through A/B testing, bid adjustments, and creative iteration.
- Analyze campaign performance and deliver actionable insights and reports.
- Stay current on digital advertising trends and platform updates.
- Serve as a cultural and strategic leader in the Mexico City office.
- Foster collaboration with the global marketing team.
Requirements
- 5+ years of experience in paid media or digital advertising, preferably in B2B or technical industries.
- Proficiency in Google Ads, LinkedIn Campaign Manager, and analytics tools (e.g., Adobe Analytics, DV360, Salesforce).
- Strong understanding of the engineering buyer journey and long sales cycles and/or experience with global brands that need to balance reach and impact.
- Bachelor’s degree in Marketing, Engineering, or a related field.
- Business-level proficiency in English (spoken and written).
Benefits
- Competitive benefits plans
- Employee Assistance Program
- Employee resource groups
- Recognition programs
- Flexible time off plans
- Vacation and holiday leave
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Performance Marketing Specialist managing paid campaigns for Buddyfit's Growth & Performance Marketing Team. Optimizing performance across key digital channels with a data - driven approach.
Performance Marketing Manager scaling PRISM+’s performance marketing across Meta and Google. Overseeing budgets and driving growth across product categories with innovative marketing strategies.
Head of Paid Search for a leading digital marketing agency. Overseeing a team and managing paid search strategies.
Senior Digital Analyst managing end - to - end paid campaigns at a global brand performance agency. Collaborating with teams to optimize across multiple channels like social, search, and display.
Sales Manager acquiring new enterprise clients and expanding strategic accounts utilizing AI, analytics, and consulting expertise. Leading full sales cycle and demand generation efforts in defined industries.
Performance Marketing Manager focusing on Creative Engineering for a pioneering cat food brand. Collaborating closely with the Founder & CMO to create impactful advertising creatives in a hybrid work environment.
Demand Generation Manager responsible for scaling Proxima's marketing pipeline using AI - powered intelligence. Overseeing performance marketing strategy and executing integrated campaigns in a hybrid role.
Performance Marketing Manager responsible for planning and optimizing B2C campaigns at KF Design GmbH. Collaborating with various teams to re - engage and convert customers while monitoring market trends.
Paid Media Analyst at Augurian optimizing digital marketing campaigns across platforms. Managing budgets, analyzing data, and collaborating with a team for campaign success.