Product Marketing Lead driving market strategies for Zopa’s financial products. Collaborating with multiple teams to shape propositions and enhance product marketing impact.
Responsibilities
Set the direction for how Zopa’s important product domains show up in the market
Shape propositions, narratives and go-to-market strategies that drive customer and commercial impact
Operate as a senior partner to Product Directors and senior stakeholders across various teams
Own product marketing strategy across a portfolio of products or a complex product domain
Raise the bar for product marketing
Lead high-stakes or high-complexity launches end-to-end
Requirements
Deep experience in product marketing within a product-led, customer-centric business (B2C, fintech or adjacent)
Owned product marketing for complex products or portfolios
Strong in strategy and positioning as well as clear, compelling copy and narrative
Think end-to-end, from early product shaping through GTM and post-launch optimisation
Comfortable influencing senior product and marketing leaders.
Benefits
Flexible ways of working
Work-life balance
Option to work from abroad for up to 120 days a year
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