Product Marketing Associate at Taco Bell focusing on consumer insights and new product development. Collaborating with teams to launch innovative products and drive sales growth through strategic marketing plans.
Responsibilities
Analyze competitive food & beverage landscape, and new & emerging food trends to support the identification of new menu innovation opportunities
Collaborate with Consumer Insights and Product Development partners to generate new product ideas, write concepts and execute product test plans
Partner with Coach, Consumer Insights and Product Development partners to produce product development briefs anchored in consumer learning and cultural trends to deliver against business objectives and brand goals
Support test market calendar execution by collaborating with cross-functional teams from a variety of departments including Advertising, Food Innovation, Consumer Insights, Operations, Finance, Sales Analysis, Supply Chain, and Agency partners
Requirements
BA or BS Degree required; MBA preferred.
2+ years industry experience preferred.
Positive, can-do attitude and collaborative leadership style.
Relevant experience in well-established CPG products or in QSR/Restaurant industry.
Genuine passion for food and customer experience.
Strong analytical and creative problem solving skills.
Strong project management, presentation, and interpersonal/influencing skills.
Benefits
Hybrid work schedule (onsite expectation Tues, Wed, Thurs) and year-round flex day Friday
Onsite childcare through Bright Horizons
Onsite dining center and game room (yes, there is a Taco Bell inside the building)
Onsite dry cleaning, laundry services, carwash,
Onsite gym with fitness classes and personal trainer sessions
Up to 4 weeks of vacation per year plus holidays and time off for volunteering
Generous parental leave for all new parents and adoption assistance program
401(k) with a 6% matching contribution from Yum! Brands with immediate vesting
Comprehensive medical & dental including prescription drug benefits and 100% preventive care
Discounts, free food, swag and… honestly, too many good benefits to name
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