CRM Specialist enhancing personalized customer experiences and executing strategies using Braze for Ten's email marketing.
Responsibilities
Develop and oversee engaging email communications ranging from informative newsletters to intricate customer lifecycle journeys.
Take full ownership of the process: from crafting copy and visuals to executing segmentation, conducting tests, deploying campaigns, and analyzing results.
Design intelligent, scalable, and adaptive customer journeys utilizing Braze features (including Canvas, Liquid, segmentation, and more).
Utilize real-time data to ensure messages reach the right audience at the perfect moment, through the appropriate channel.
Monitor and evaluate CRM campaign success, email metrics, and customer engagement statistics.
Transform data into practical insights - consistently test, learn, and refine strategies to enhance outcomes.
Provide transparent reporting on CRM's influence throughout the customer journey, from engagement to retention.
Serve as the primary Braze authority within our organization, maximizing the benefits of the platform.
Investigate new Braze functionalities and integrations to foster innovation in our customer communication strategies.
Requirements
A minimum of 2 years of hands-on experience in CRM and Email Marketing with successful campaign design for customer engagement and retention.
Expert knowledge of Braze, including advanced features like Canvases, Liquid logic, segmentation techniques, and data integration.
Strong understanding of customer lifecycle marketing and retention strategies for nurturing leads and enhancing loyalty.
Proficient in HTML and CSS for email creation and optimization, able to modify templates for visual appeal and functionality.
Data-driven mindset with strong analytical skills to interpret data and derive actionable marketing insights.
Skilled in A/B testing, audience segmentation, and personalization strategies for tailored customer experiences.
Passionate about CRM, keeping up with trends and best practices to improve customer relationships and drive business growth.
Fluent in English
Benefits
A competitive salary depending on experience
Flexible work arrangements including Hybrid work possibilities ; with up to 60% Home Office.
Paid time away from work. Our employees enjoy a competitive paid time off package, including a day each year to volunteer time for a good cause that is important to you.
Paid Sabbaticals. One (1) month paid Sabbatical after every 5 years of Service, without tapping into annual leave
Extra Rewards. Lucrative Ten Loyalty Rewards program.
Remote Working Holidays - possibilities to Travel and Work!
Employee Discounts. Access to lots of great travel and entertainment discounts as our clients’ members would!
Customer Success Supervisor leading the Customer Success team at BCM One in Makati City. Focused on customer retention, relationship management, and coaching Account Executives.
Customer Success Manager responsible for client relationships and growth strategies for HSI products. Focused on account retention and upsell with high value customers in Australia.
Customer Success Manager maintaining strong relationships with HSI's small - medium clients and ensuring product satisfaction. Achieving account growth and renewal objectives in Australia, specifically in Sydney.
Business Analyst focused on CRM optimization driving revenue growth for top - tier clients. Collaborating with cross - functional teams to ensure operational efficiencies and alignment.
Customer Success Manager responsible for onboarding and supporting clients in cybersecurity areas. Building long - term relationships and ensuring high customer satisfaction while identifying upsell opportunities.
Senior Manager in Base Marketing leading new customer marketing orchestration with Sales and Field Marketing. Focused on improving small business customer relationships and revenue through strategic marketing.
Senior Manager Retention CRM managing customer marketing strategies for Verizon's Business Markets Team. Focusing on customer experience, retention, and relationship management across small businesses.
Intern contributing to B2B inbound marketing and CRM/marketing automation at Free2move. Collaborating with teams on digital content and campaign optimization for growth.
Technical Success Manager guiding customer engagement with Snyk's security platform. Fostering a community of experts and measuring success through data - driven insights.
Customer Success Manager responsible for B2B client relationships at DeepUp. Focusing on sustainable engagements and collaborating across teams in a hybrid work environment.