Ad Operations Specialist implementing online media programs at HealthCentral. Troubleshooting ad delivery and providing support across multiple teams to enhance user experience and campaign success.
Responsibilities
Implement and launch new online media programs
Troubleshoot online ad delivery and performance issues
Provide support to the Account Management team
Act as contact for Sales/Account Management, Product, Marketing, Editorial, and Finance teams
Manage internal promotions to increase site traffic
Assist with external marketing and promotions
Liaise with Product & Development teams on new products and tests
Provide ad hoc reporting and support for Paid Media team
Requirements
Familiarity with Google Ad Manager (DFP/GAM) or other ad serving technology
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