AI/Scaled Customer Success Lead developing automation systems for customer success at Lovable. Spearheading customer engagement strategy and lifecycle automation in a fast - paced environment.
About the role
- Customer Success & Performance Manager responsible for planning and optimizing digital marketing campaigns. Engaging with clients and collaborating on performance strategies at VDI Verlage.
Responsibilities
- Planning, management and optimization of advertising clients' digital marketing campaigns
- Developing strategies for the continuous improvement of campaign performance
- Coordination of cross-channel activities (e.g., display, native ads, social media, newsletters, sponsored content)
- Ongoing monitoring and analysis of campaigns using relevant KPIs
- Creation of dashboards, analyses and reports, and providing actionable recommendations for optimization
- Point of contact for clients and sales teams regarding sales service and support
- Preparation of competitive or opportunity analyses, client presentations, and support for events.
Requirements
- Degree or vocational training in business administration and/or media/communications management with a focus on marketing — ideally digital & performance marketing
- Several years of experience in performance marketing — ideally in B2B marketing, media, publishers/marketing companies or agencies
- Excellent knowledge in managing digital campaigns, including social media, as well as conversion optimization, tracking, KPI analysis and reporting
- Strong numerical aptitude and good analytical skills
- Confident use of analytics and reporting tools (e.g., Google Analytics, Excel, or BI tools such as Power BI, Tableau, etc.)
- Hands-on mentality, high commitment, openness to new approaches, and strong customer orientation.
Benefits
- Good transport connections (Düsseldorf Airport) including a discounted public transport ticket
- Discounted shopping at Düsseldorf Airport
- Access to the crew shop
- Discounts with selected partners
- Corporate benefits such as the opportunity to participate in fitness classes, health check-ups, massages, etc.
Job title
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Not specified
Degree requirement
Location requirements
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