Marketing Executive at IDGateway supporting marketing activities in a fast - paced SaaS environment. Responsibilities include content creation, campaign assistance, and creative asset development.
About the role
- Content Marketing Executive responsible for content creation and strategy at Enterprise Bot, a leading AI automation provider. Focused on writing for diverse audiences and driving engagement through innovative content formats.
Responsibilities
- Your job is to make our product easier to discover and evaluate for all.
- This role is ideal for someone who enjoys writing, repurposing, and experimenting with content formats, and can confidently adapt their tone—from enterprise-grade clarity to startup-savvy storytelling—depending on the audience.
- You’ll create content for a wide range of audiences, including: Technical and product-focused teams: developers, IT teams, AI/tech-savvy users Business and leadership roles: product leaders, operations teams, founders, marketing and engineering leadership Small business owners and D2C audiences
- The role has a 70–30 split: 70% focused on content creation, messaging, and strategy 30% on miscellaneous responsibilities such as managing small creative projects and cross-team coordination
- Own copywriting and content development across formats: Blogs, social media, email campaigns Website and landing page content Video scripts (short-form and long-form)
- Take one strong content idea and spin it into 5+ variations across platforms and formats. Experiment with messaging, tone, and positioning to improve clarity and engagement.
- Partner with Product and business to align content with adoption, positioning, and revenue goals.
- Translate product updates into content that clearly explains: What changed Who it’s for Why it matters
- Support launches with: Landing pages Emails Release narratives and announcements
Requirements
- Bachelor’s or Master’s degree in Marketing, Communications, or a related field.
- 2–3 years of relevant work experience in content writing, content marketing, copywriting, or a similar role.
- Prior experience with AI/ SaaS products is a strong plus (preference is AI)
- Strong copywriting and storytelling skills.
- Comfort writing for both technical and business audiences.
- A curious, experimental mindset with openness to feedback and iteration.
- Willingness to explore and adopt AI tools in daily workflows.
Benefits
- A culture comprised of diverse, global teams who share a passion for collaboration and excellent customer service.
- The opportunity to make an impact on a rapidly growing startup and innovative, cutting-edge AI products and solutions.
- A competitive salary and development opportunities for your future career
- A great work environment with open feedback, flat hierarchies, and an inspiring mix of purpose, challenge, and fun – that's what makes working at Enterprise Bot so special.
Job title
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