CMO responsible for launching and owning the brand in an Australian Legal Tech startup. Building marketing strategies for two - sided audiences with significant growth potential.
About the role
- Founding marketer spearheading marketing efforts at Rundoo to drive growth and brand positioning for B2B SaaS solutions. Collaborating closely with sales and finance teams to optimize marketing strategies and ensure seamless operations.
Responsibilities
- Build and execute the plan to drive efficient marketing-growth. The target by end of year is 50% of sales pipeline and ultimately ARR sourced from marketing activities.
- Own the product positioning and messaging architecture to ensure technical capabilities translate into differentiated value for ICP customers.
- Strengthen Rundoo’s position as a premium brand and extend its reach (online and offline).
- Partner with sales to ensure seamless handoffs between sales and marketing that drive sales cycle velocity and conversion.
- Partner with finance to effectively allocate spend and ensure it’s efficiently deployed.
Requirements
- 5+ years of experience in marketing at high-growth B2B SaaS startups.
- Excited to build then hire. You’ll be personally running early experiments.
- Excellent visual and written taste in creating compelling, authentic marketing campaigns.
- Quantitatively and technically agile, ie comfortable with developing and managing complex data, and driving decisions informed by quantitative analysis.
- Based in the SF Bay Area or Chicago and excited to work in-person at that office. Excited to travel to the other office at roughly once a month.
Benefits
- Full medical, dental, and vision coverage (100% of premiums for you, 50% for dependents)
- 401k with Betterment
- Unlimited PTO with 10 company paid holidays
- Daily team lunches for those in office
- Learning materials and audiobook subscriptions
- Dog-friendly office
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