Senior CRM Manager at Dolce & Gabbana overseeing client relationship strategies across West Coast. Leading CRM initiatives to enhance engagement and elevate luxury experience.
Responsibilities
Lead client relationship strategies across key markets in the western United States
Oversee development and execution of CRM initiatives designed to enhance client engagement, drive loyalty, and elevate the luxury experience
Partner with store teams to identify high-potential clients and personalize outreach based on behavior, preferences, and lifecycle stage
Lead planning and execution of clienteling campaigns, exclusive events, and bespoke experiences tailored to local clientele
Monitor CRM KPIs and provide actionable insights to improve client engagement and conversion
Collaborate with corporate CRM, marketing, and retail teams to ensure consistency in messaging and execution
Support rollout of new CRM tools and technologies, providing training and guidance to store teams
Champion a culture of client obsession by coaching teams on best practices in relationship management and luxury service
Analyze client feedback and market trends to inform strategy and enhance client journey
Travel regularly to boutiques across the West Coast to support activations, training, and performance reviews.
Requirements
Bachelor’s degree or equivalent
Minimum 7–10 years of experience in CRM, preferably within the luxury retail sector
Proven track record in developing and executing client engagement strategies that drive measurable results
Deep understanding of the luxury consumer and the nuances of personalized service and relationship building
Experience collaborating with cross-functional teams including retail, marketing, and data analytics
Strong analytical skills with the ability to interpret CRM data and translate insights into action
Excellent communication and interpersonal skills
Proficiency in CRM platforms, clienteling tools, and Microsoft Office Suite
Ability to travel extensively across the West Coast and work independently from a home office
Flexible schedule to support seasonal activations, client events, and strategic initiatives
Discretion and professionalism in handling sensitive client and business information.
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