Marketing Retention Lead focusing on client engagement and lifecycle marketing for a SaaS provider. Collaborating across teams to identify and retain clients within the Accounting - as - a - Service division.
About the role
- Support content production and social media management. Assist with editorial calendars, performance analysis and ensuring correct application of brand identity.
Responsibilities
- Support the production of content for social media, the website and institutional communications (copy, scripts, posts, newsletters, etc.);
- Monitor and engage with the community on social channels (Instagram, LinkedIn and Facebook), maintaining the brand’s tone of voice and purpose;
- Identify content opportunities, trends and topics relevant to the target audience;
- Contribute creative ideas for campaigns, digital initiatives and engagement strategies;
- Assist with organizing and tracking the editorial calendar and publishing schedules;
- Collaborate with the Content and Design teams to create institutional and promotional materials;
- Help analyze performance of actions, interpret metrics and suggest improvements;
- Support partners in correctly applying the brand’s visual identity.
Requirements
- Education: Currently enrolled in a Bachelor's degree in Marketing, Advertising, Communication or a related field.
- Hard Skills: Experience in social media management and monitoring (LinkedIn, Instagram and Facebook); basic knowledge of copywriting and advertising text; familiarity with design tools (Canva or similar); familiarity with metrics and post scheduling tools.
- Soft Skills: Excellent written and verbal communication; proactivity and ability to work collaboratively; creativity and curiosity to seek new references and trends; organization; attention to detail and commitment to delivering high-quality work.
Benefits
- Meal allowance
- Transportation allowance
- Fuel allowance
- Meal voucher
- Partnership with SESC
- Vittude (mental health support)
- Total Pass
- OnHappye
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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