Total Rewards & Engagement Partner at ALSO focused on compensation, job architecture, and employee engagement. Leading global strategies to support and reward employees as the company grows.
About the role
- Affiliate Manager managing and scaling partnerships in USA insurance market. Experience in performance marketing and lead generation required.
Responsibilities
- Identify, recruit, and onboard new affiliates (publishers, media buyers, networks)
- Build strong relationships with high-performing partners in the US insurance space
- Negotiate payouts, caps, and deal structures
- Manage CPA/CPL campaigns across insurance verticals (Auto, Health, Life, Final Expense)
- Monitor daily performance (leads, conversions, ROI, approval rates)
- Optimize campaigns based on traffic quality and partner performance
- Analyze affiliate traffic sources (Facebook, Google, Native, Email, Call transfers)
- Improve lead quality and conversion rates
- Scale profitable campaigns while controlling fraud and compliance risks
- Ensure adherence to USA insurance compliance standards (TCPA, HIPAA where applicable)
- Track KPIs: EPC, CTR, CVR, ROI, Approval Rates
- Generate performance reports for internal teams and clients
- Liaise with insurance advertisers and networks
- Manage campaign requirements, creatives, and landing pages
Requirements
- 2–5+ years experience in affiliate marketing or performance marketing
- Strong knowledge of USA insurance vertical (Auto, ACA, Medicare, Life)
- Experience with CPL/CPA/Pay-per-call models
- Familiarity with tracking tools (Tune, Everflow, CAKE, Voluum, RedTrack)
- Data-driven mindset with strong analytical skills
- Excellent communication and negotiation skills
- Preferred Qualifications
- Experience with pay-per-call campaigns and Lead Gen campaigns
- Existing affiliate network or publisher connections
- Knowledge of lead validation & call center flows
- Experience handling monthly budgets and scaling campaigns
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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