Product Marketing Manager crafting compelling go - to - market strategies for Vibe.co, a streaming TV advertising agency. Collaborating across teams to position Vibe as a market leader in performance marketing.
About the role
- Product Marketing Manager optimizing energy product portfolio for Volton Hellenic Energy. Leading strategies for market introduction and customer satisfaction in Greece.
Responsibilities
- Oversee the full lifecycle of energy products, from conceptualization and design to implementation and market introduction
- Develop strategies for product enhancements based on customer feedback, competitive analysis, and market trends
- Conduct periodic SWOT analysis to inform strategic decisions
- Analyze market situation, trends, regulatory developments, and competitor offerings to identify opportunities for innovation and differentiation
- Deploy go-to-market strategies & tactics within agreed timelines and budgets
- Cooperate cross-functionally with Legal, Sales, MarCom, operations, CX, customer care and technical teams for successful product launches
- Collaborate with external partners and vendors to support product development initiatives
- Define and track key performance indicators (KPIs) to measure product success, such as market share, revenue growth, and customer satisfaction
- Responsible for P&L and financial analysis for the assigned portfolio
- Increase customer retention rates through product innovations and contribute to the achievement of annual revenue and growth targets
- Prepare detailed reports and presentations for senior leadership on product performance and future initiatives
- Act as an ambassador of the products within the organization
Requirements
- Bachelor’s degree in Business Administration, Engineering, or a related field; A Master’s degree will be a plus
- 5 years of experience in product management, experience within the energy sector will be strongly appreciated
- Certifications in Product Management are a plus
- Solid understanding of energy markets, particularly electricity and natural gas
- Proficiency in Microsoft tools
- **Personal Skills**
- Strong leadership and team management capabilities
- Excellent communication skills to convey complex concepts to diverse audiences
- Critical thinking and problem-solving abilities
- Customer-centric approach with a focus on delivering value
- Innovative mindset to drive product differentiation
- Strong organizational skills with attention to detail
Benefits
- A competitive fixed salary package aligned with your experience and expectations
- Hybrid working model
- Private insurance, corporate benefits and perks
- Continuous training and professional development
- Excellent professional environment
- Modern and productive working facilities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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