About the role

Marketing & CRM Manager supporting community engagement through newsletters and social media for Merchant Inspiration. Engaging with stakeholders and enhancing community relationships in a hybrid work setting.

Responsibilities

You actively help shape how our community is informed, engaged and kept connected over the long term.
Your work ensures content remains relevant, communication feels personal and our formats continuously improve.
You support the development of our communication and CRM strategies with the goal of systematically strengthening relationships with participants, prospects and partners.
You create and send newsletters and participant communications around our events, ensuring information is clear, relevant and delivered at the right time.
You refine our email communications (e.g., for the Ambassador Circle) in terms of structure, tone and quality.
You manage our social media channels (LinkedIn & Instagram) and strengthen community bonds through authentic content.
You produce content assets (e.g., graphics in Canva) that make our content visually understandable and recognisable.
You maintain and update website content as well as our event app so information remains current, consistent and easy to find.
You support building new content formats (e.g., blog, knowledge formats) to share expertise with the community.
You help with the structured setup and maintenance of contacts, content and communication lists in the CRM so communication remains scalable and personalised.
You test new communication channels and formats to continuously develop reach, visibility and relevance.
You support collaboration with media and event partners and help expand visibility and our network.

You are eager to take responsibility and actively contribute to shaping content.
You have initial practical experience or a strong interest in marketing, communications and/or CRM.
You work in a structured way and enjoy keeping content, data and processes well maintained.
You have very good written German (English is a plus).
You are interested in e-commerce, events and community topics.
You are confident using digital tools (e.g., Google Docs, Canva, Notion, Klaviyo — you will learn additional tools with us).
You work independently, reliably and carefully.
You bring a hands-on mentality, initiative and a desire to actively drive things forward and find pragmatic solutions.

Flexible working hours — compatible with studies or other projects.
Workspace in a co-working space in Berlin as well as the option for home office days.
Close collaboration with a small, committed team and short decision-making paths.
Lots of creative freedom and the opportunity to contribute and implement your own ideas.
Deep insights into marketing, CRM and event processes around one of the most relevant e-commerce events in the DACH region.
Direct contact with speakers, partners and industry networks.
Participation in team events and the event experience itself.
Fair compensation.