Senior Lead, Product Management for Content Authoring Platform at Pearson. Leading vision, strategy, and roadmap for enterprise educational content creation.
About the role
- Content Marketing Manager driving the success of SiteGround's product portfolio, crafting various content types for different audiences and market segments.
Responsibilities
- As a Content Marketing Manager at SiteGround, you'll drive the success of our product portfolio, including our latest in-house built products, such as our Website and Ecommerce SaaS platform, applied AI products, and our established web hosting services.
- You’ll be responsible for proposing and crafting different types of content - digital campaigns, landing pages, web copy, print, blog articles, sponsored content articles, video or audio scripts - for different products, audiences, market segments, and client profiles.
- Speaking their language, you’ll be in charge of clearly communicating what they need to know to help them run their website, or online business better using SiteGround’s products and services.
- You need to be able to take a complicated piece of technology or software and make it sound simple and inspiring, and simplify messaging into a logical story.
- You’ll be working with the rest of our marketing team on a content calendar, planning content, researching topics in depth, writing blog or long-form articles, producing ebooks, audio, video and webinar scripts, refining website and ad copy on a daily basis.
Requirements
- Еxcellent, near native command of English, both written and spoken;
- 3+ years of experience planning and writing digital content, plus examples to prove it along with stats to show reach and engagement with the target audience;
- Ability to use storytelling to clearly explain complex concept, technology or processes;
- Ability to articulate new ideas, motivated and supported by a business logic;
- Good understanding of SEO principles and digital writing specifics;
- Experience with Content Calendar planning and execution;
- Thorough research and understanding of every topic before you tackle it;
- Ability to track, measure and report meaningful insights on content performance;
- Attention to detail and adaptability to a fast-paced environment.
Benefits
- Working on in-house built products, using the latest technologies;
- Competitive salary with achievement bonus;
- Premium health insurance;
- Reduced working hours every Friday;
- Sponsorship for worldwide conferences of your choice with full company coverage of business expenses;
- Free office restaurant with our own chef team;
- Free access to our in-office gym with professional instructors;
- Free HIIT, Prama, Yoga, Pilates, and table tennis classes in our HQ office;
- Free Multisport or CoolFit card;
- Additional days off for long service and volunteering;
- Anniversary and company gifts;
- Knowledge-sharing at multiple meetups and mini conferences in our offices.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
Senior Specialist creating insight - led content for financial advisors at Northern Trust Asset Management. Leading collaboration with investment teams to drive digital engagement across various channels.
Sales Enablement Content Specialist developing and maintaining content to support CAPTRUST's sales teams. Collaborating with internal stakeholders to enhance materials and ensure compliance with industry regulations.
Content and Communications Lead at Float, a fintech simplifying business finance, shaping content strategy and execution across multiple channels. Own and evolve Float’s marketing communications for growth and engagement.
Training Content Designer creating high - quality training materials for a Centre of Excellence. Collaborating with experts to ensure engaging, accurate content aligned with learning objectives.
Marketing Content Specialist creating biblically rich content and ensuring marketing initiatives are implemented efficiently. Supporting both content development and marketing execution at The Daily Grace Co.
Senior Content Specialist responsible for developing high - performing ABM content for HP's marketing efforts. Collaborating with sales and content teams to drive engagement and pipeline growth across various campaigns.
Content Designer specializing in AI content standards and creation. Leading personalization initiatives and building AI - powered writing workflows with a hybrid work environment.
Head of Content & Communications driving content strategy at Napier's AI - powered platform. Creating and managing content across marketing channels to enhance brand positioning and drive pipeline growth.
Content Marketing Specialist crafting high - impact content to enhance Teleport's brand narrative. Collaborating across departments and driving marketing strategies with investor - focused messaging.