Hybrid Exhibition Sales Director

at Mark Allen Group

• Job title: Exhibition Sales Director
• Job type: Full Time
• Experience level: Lead
• Salary: Not specified
• Degree requirement: No Education Requirement
• Location requirements: Hybrid, London, United Kingdom

About the role

• Exhibition Sales Director leading revenue growth for flagship healthcare exhibitions in London. Focused on high-value accounts and strategic business development in a hybrid role.

Responsibilities

• Own and deliver revenue performance for the exhibition, consistently exceeding personal monthly and show targets through proactive outreach, strategic selling, and face-to-face relationship building.
• Take ownership of high-value accounts, personally securing major deals that materially impact event performance, and developing a key account strategy that drives long-term revenue.
• Identify and convert new business opportunities, expanding market share and strengthening the exhibition’s presence in the sector.
• Own pipeline health, KPIs, and performance, intervening decisively to keep trading on track and ensure targets are met or exceeded.
• Create and implement robust sales plans that deliver consistent year-on-year growth in revenue and customer volumes.
• Coordinate forecasting, budgeting, and sales planning, providing accurate weekly trading and pipeline reports, and improving sales efficiency through data-led decision making.

Requirements

• Proven senior sales performer with a strong record of personally delivering significant revenue.
• A sales professional who thrives when hunting for new business.
• Exceptional closing skills across telephone, virtual, and face-to-face environments.
• Gravitas and confidence to operate at a senior level, influencing high-profile stakeholders and key accounts.
• A commercial mindset with the resilience, energy, and self-motivation to outperform targets in a fast-paced environment.
• Strong understanding of event or media sales environments and how to drive growth across revenue and customer volumes.
• Experience building and executing key account strategies that increase long-term value.
• A track record of improving sales effectiveness through forecasting, reporting, and data-led decision-making.

Benefits

• Work in a hybrid environment that supports focus, collaboration and flexibility.
• Learn and grow through tailored development, mentoring and hands-on experience.
• Contribute to work that informs, connects and supports industries that matter.
• Join a culture grounded in passion, creativity, fairness and long-term thinking.