Lead sales enablement strategy at Kohl’s, designing impactful training programs for sales teams. Collaborate across functions to drive sales performance and improve customer engagement.
Responsibilities
Develop and lead the company-wide sales enablement strategy, aligned with revenue objectives, encompassing both managed service and self-service sales motions
Design and implement onboarding, training and ongoing development programs for sales teams
Create and maintain playbooks, toolkits and best practices that support effective selling in retail environments
Partner with Marketing and Media Strategy to deliver high-impact content, messaging and campaign resources for customer-facing teams
Own, develop and optimize sales tools and platforms (CRM, LMS, content management) to improve efficiency and adoption
Collaborate with cross-functional leaders to ensure alignment on go-to-market (GTM) strategies and initiatives
Establish KPIs and dashboards to measure the impact of enablement programs on sales productivity and pipeline performance
Provide coaching and resources to sales leaders on pipeline management, customer engagement and team performance
Capture and share feedback from the field to inform product, merchandising, and marketing strategies
Drive a culture of continuous learning, skill development and knowledge sharing across the sales organization
Requirements
8–10+ years of progressive experience in Sales Enablement, Sales Operations, or related functions (retail or consumer industries preferred)
Bachelor’s degree in Business, Marketing, or related field
Proven track record of building and scaling enablement programs that drive measurable sales performance
Strong understanding of sales methodologies (e.g., Challenger, MEDDIC, SPIN, Sandler) and pipeline management best practices
Hands-on expertise with CRM systems (Salesforce, HubSpot, or similar), LMS, and enablement/content platforms
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