iD\TBWA | Agência de crescimento para marcas
Combinamos dados, criatividade e inovação para criar plataformas de crescimento que conectam marcas, cultura e resultados de negócio.

ID\TBWA

Browse and apply for open jobs at ID\TBWA.

manager

ID\TBWA is a São Paulo–based creative and data-driven advertising and innovation agency that combines creativity, data, and technology to accelerate growth for brands and businesses. The agency offers services including innovation and experience design, digital production, media planning and buying, data & BI, strategy, creative and operations, and works with corporate clients such as Philips, Claro, QuickBooks and Febraban. ID\TBWA operates as part of the TBWA network and emphasizes disruption-led marketing, cultural programming, and product/brand growth initiatives.

• Lead the strategic development of projects, from diagnosis to final recommendation;
• Translate business problems into clear, actionable strategic directions;
• Work collaboratively with creative, account, media and data teams;
• Ensure quality, consistency and organization of strategic deliverables;
• Structure narratives and presentations with logic, clarity and objectivity;
• Turn analyses and data into insights that are relevant to the business;
• Contribute to the repertoire and continuous development of the planning team;
• Support the construction of strategies aligned with clients' objectives and the market context.

Planning Manager

Lead project strategy from diagnosis to final recommendations, turning data and analysis into actionable business insights.
Work closely with creative, account, media and data teams to deliver clear, consistent, and well-structured strategic outputs.

customer-success-manager

• Apoiar o planejamento e a construção de estratégias de CRM alinhadas aos objetivos de negócio e ao ciclo de vida do cliente;
• Desenhar e estruturar jornadas de comunicação, considerando segmentação, timing e objetivos de cada etapa;
• Organizar e acompanhar o fluxo de demandas da área, garantindo visibilidade de prazos, prioridades e entregas;
• Acompanhar a implementação de campanhas e jornadas, atuando em parceria com times técnicos e fornecedores;
• Realizar análises de base e performance de campanhas, identificando aprendizados e oportunidades de otimização;
• Apoiar na construção de relatórios e materiais de acompanhamento, contribuindo com leituras claras e estruturadas dos resultados;
• Garantir a organização e documentação das iniciativas de CRM, facilitando o acompanhamento e evolução das estratégias;
• Contribuir para a melhoria contínua dos processos da área, apoiando na padronização de práticas e rotinas;
• Atuar de forma colaborativa com diferentes áreas, garantindo alinhamento e fluidez na execução dos projetos.

Coordenador de CRM

Pessoa Coordenadora de CRM supporting data-driven communication strategies at iD\TBWA agency in São Paulo. Taking charge of CRM initiatives and overseeing effective execution across teams.

• Plan and structure CRM strategies aligned with business objectives and the customer lifecycle;
• Design customer journeys and segmentations based on data and behavior;
• Act as a bridge between strategy, operations, and technical partners during implementations;
• Validate segmentation criteria and ensure strategic consistency in the application of data;
• Monitor and analyze CRM KPIs, connecting engagement indicators to business metrics such as conversion, retention, and revenue;
• Ensure strategic and careful consistency in communications, with close attention to message construction and brand positioning;
• Produce and present executive materials with a strategic interpretation of results;
• Lead and organize the team's demand flow, promoting efficiency and appropriate prioritization.

CRM Supervisor

Supervising CRM initiatives and collaborating across teams at iD\TBWA agency in São Paulo. Focused on strategic communication and relationship with clients.

recruitment

• Conduct end-to-end recruitment and selection processes, including role alignment, job posting, resume screening, interviews, providing feedback to applicants, and support in closing positions;
• Support the monitoring and updating of recruitment processes in spreadsheets, systems, and the ATS;
• Assist with pre-hire activities, performing record entries and updates in the SuccessFactors (Reach) system;
• Support the control and verification of documents and information required for hiring;
• Maintain spreadsheets, trackers, and recruitment & selection (R&S) metrics, contributing to organization and continuous process improvement.

Junior Recruitment and Selection Analyst – Freelancer

HR Analyst at iD\TBWA supporting recruitment and selection processes with attention to detail and organization.

• Lead one of the BI teams, fostering technical development, strategic use of data and the application of AI solutions;
• Manage, review and evolve analyses, dashboards and performance reports, incorporating automations and predictive insights;
• Serve as the primary contact for clients and internal teams, connecting business needs with data- and AI-driven solutions;
• Plan team allocation and organization, ensuring productivity, quality, deadlines and continuous technical growth;
• Implement measurement processes, data automation, AI usage and information governance;
• Ensure consistency, reliability and scalability of information extracted from different sources (Google Analytics, media platforms, APIs, databases, etc.);
• Identify opportunities to apply AI for optimizing analyses, performance, predictive modeling and operational efficiency;
• Participate in planning rituals, contributing BI, data and AI perspectives to the project roadmap and opportunity pipeline.

Business Intelligence Manager

Lead the BI operations at iD\TBWA, merging technology and strategy to drive performance. Responsible for analytical excellence and data governance as a team reference.

strategy

• Manage and support team development by organizing workflow and ensuring excellence in deliverables;
• Work directly with the client, managing expectations and translating technical challenges into strategic action plans;
• Coordinate technical workstreams by managing content partners and structuring new Inbound Marketing deliverables;
• Operate using sprint methodologies, ensuring the management of multiple projects simultaneously with a focus on prioritization and results;
• Prospect for new opportunities within the client account, selling and structuring marketing solutions we do not yet offer internally.

Cultural Strategy Manager

Cultural Strategy Manager leading business development and strategic client collaborations for a dynamic marketing agency in São Paulo. Responsible for team management and strategic deliveries.

• Build and implement integrated media strategies, with a primary focus on top- and mid-funnel activities to expand qualified reach and drive demand generation;
• Plan, execute, test and optimize campaigns across digital and offline platforms, ensuring efficiency and continuous performance improvement;
• Define and monitor KPIs and business targets, driving data-led optimizations and campaign learnings;
• Analyze media data and generate actionable insights to support strategic decisions and campaign evolution;
• Manage multiple media projects and investments, ensuring prioritization, efficiency and impact on results;
• Build close client relationships, leading strategic discussions and results presentations.

Media Manager

Gerente de Mídia responsible for building integrated media strategies. Collaborating with various teams to enhance performance and achieve business results.

iD\TBWA | Agência de crescimento para marcas Combinamos dados, criatividade e inovação para criar plataformas de crescimento que conectam marcas, cultura e resultados de negócio.

ID\TBWA

About the company

Open jobs

7 jobs found

Planning Manager

ID\TBWA

Coordenador de CRM

ID\TBWA

CRM Supervisor

ID\TBWA

Junior Recruitment and Selection Analyst – Freelancer

ID\TBWA

Business Intelligence Manager

ID\TBWA

Cultural Strategy Manager

ID\TBWA

Media Manager

ID\TBWA