Analista de Marketing Pleno atuando no planejamento e execução de campanhas de marketing. Colaboração com times comerciais e análise de métricas de performance.
About the role
- Marketing Analyst with a strong design focus at Be.Change Consulting, creating impactful visual strategies for B2B communications and campaigns. Combining strategy, design, and digital communication.
Responsibilities
- Diseñar contenido para LinkedIn e Instagram (carruseles, posts, banners, anuncios).
- Crear plantillas para presentaciones corporativas de alto nivel visual.
- Diseñar propuestas para brochures y material institucional.
- Apoyar el diseño visual de lanzamientos, alianzas estratégicas y eventos.
- Garantizar coherencia con el brand book y evolución de identidad visual.
- Ejecutar el plan de marketing digital.
- Apoyar campañas de generación de leads.
- Gestionar calendario de contenidos.
- Traducir conceptos técnicos de IA y automatización en mensajes claros y atractivos.
- Analizar métricas y optimizar resultados.
Requirements
- Profesional en Marketing, Publicidad, Comunicación o Diseño Gráfico.
- 2 a 3 años de experiencia en marketing digital y diseño.
- Experiencia trabajando con marcas B2B (deseable).
- Capacidad para entender conceptos tecnológicos y convertirlos en piezas visuales estratégicas.
Benefits
- Modalidad: Hibrido - Remoto (70/30%) en Medellin.
- Excelente ambiente y laboral, equipo joven, dinámico y comprometido.
- Oportunidad de crecimiento y participación en proyectos innovadores.
- Impacto directo en el posicionamiento estratégico de la firma.
- Espacio para proponer y liderar iniciativas.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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