Social Media Intern managing social media content for the Ontario Brain Institute, supporting integrated communications and engagement. Opportunity to learn and develop skills in an inclusive environment.
About the role
- Senior Social Media Specialist at Arcadis managing global social media strategy across platforms. Responsible for content management and performance monitoring to drive inbound traffic.
Responsibilities
- Execute the global social media strategy for Arcadis on LinkedIn, Facebook, & Instagram.
- Content management, generating inbound traffic and monitoring performance.
- Provide support to execute paid media campaigns on LinkedIn and Facebook.
- Developing social media plans for campaigns.
- Managing social media campaigns end-to-end, ensuring all scheduled posts are published via Oktopost accurately and on time according to the content calendar and campaign objectives.
- Troubleshooting and handling ad hoc queries from the global marcomms community and business stakeholders.
- Communicating insights and best practices to peers and colleagues.
- Continuously monitoring trends and competitor insights.
- Review and quality-check assets and copy provided by regional teams.
- Planning, strategizing, and implementing new social media channels and formats.
- Curating social media content to increase brand presence in social networking sites.
- Creation of monthly organic content calendar.
- Monitor post engagements such as negative reactions and comments as well as messages sent to our social media inboxes.
- Prepare monthly and quarterly reports on channel performance and content performance.
Requirements
- Education: Bachelor’s Degree in Marketing, or any Business-related courses
- 4-5 years of cumulative hands-on experience in social media marketing, managing social platforms including LinkedIn, Facebook, Instagram, and Social Media Management Software
- In-depth knowledge and understanding of social media platforms (Facebook, Instagram, LinkedIn, YouTube, etc.)
- LinkedIn (certification or hands-on-experience preferred)
- Facebook (mandatory, hands-on-experience)
- Hands-on experience with Oktopost or similar social media management software.
- Excellent understanding of Facebook Business Manager and LinkedIn Ads Manager. Google Ads is a plus.
- Great knowledge on Google Analytics (UA/GA4)
- Familiar with Facebook Meta or Creator studio
- Good understanding of data visualization software like Google Data Studio.
- Proficient in MS Office applications (Word, Excel, Outlook, and PowerPoint) and able to create engaging presentations
- Experience with task management software like Asana or similar.
Benefits
- Health insurance
- Paid time off
- Flexible work arrangements
- Professional development opportunities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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