Sales Development Representative supporting business development in IT consultancy through lead generation and customer engagement. Handling outreach, qualification, and sales processes remotely and in hybrid settings.
Responsibilities
As a Sales Development Representative (SDR) with inside-sales responsibilities, you will support our consulting team in developing new business opportunities and ensure smooth processes during acquisition, proposal, and client support phases.
In this hybrid role, you will combine active lead generation in digital sales with structured tasks in the proposal and sales process.
You are the first point of contact for potential clients and a reliable interface between Sales, Marketing and Consulting.
Identification & Research: You systematically analyze the market and find companies that match our Ideal Customer Profile (ICP).
Outreach & Initial Contact: You develop creative outreach strategies and engage identified decision-makers with targeted messaging.
Lead Qualification: You evaluate leads according to clear criteria, document all findings, and prepare handovers so the consulting team can develop concrete deals.
Discovery Call: If a company matches our ICP and shows interest, you will conduct the discovery call.
Appointment Coordination & Proposal Preparation: You coordinate initial meetings with our Presales Consultants.
Pipeline Building & Follow-up: You actively maintain your pipeline, implement structured follow-ups, and ensure our sales team always has qualified leads to work with.
Sales Technology & CRM: Tools like HubSpot, LinkedIn Sales Navigator and AI-supported personalization help you work efficiently.
Requirements
You have at least 1–3 years of experience in B2B sales, ideally in security consulting or other complex, consultative services.
Confident handling of initial outreach over the phone and enjoyment of cold calling.
High level of personal responsibility, structured working style and reliable self-organization in a remote setting.
Genuine interest in understanding our services and communicating them convincingly, including to technically savvy contacts.
Experienced in using digital sales tools such as HubSpot and LinkedIn Sales Navigator.
Fluent German and strong written and spoken English.
Benefits
Self-realization: Freedom to experiment, an open error culture and the opportunity to help shape company structures are part of our culture.
Mentorship: Our experienced colleagues support your personal and professional development.
Flexible working hours: Work when you are most productive and flexibly plan private commitments. Overtime is compensated.
Additional benefits: Choose from options such as a Germany job ticket, Urban Sports Club membership, childcare subsidy or a company bike (JobRad).
Training & Development: We invest in your growth through regular training and recognized certifications.
Low travel requirements: We work remotely or from our offices in Cologne or Essen. On-site meetings at client locations are rare.
Teambuilding: Our monthly Open Space is used for creative work on current topics. Regular events (e.g., joint workations, summer party or Christmas party) are planned and organized by the team.
Workation: Combine work and travel or take an extended break as part of a sabbatical.
Vacation: 30 days of annual leave plus special leave for significant occasions.
Job title
Sales Manager – Inside Sales, Lead Generation – IT Consulting
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