Marketing Manager developing communication strategies for products in global publishing. Planning marketing initiatives, managing budgets, and engaging with cross-functional teams.
Responsibilities
Developing marketing communications strategies and implementation plans for products, portfolios and projects.
Managing budgets and planning for campaign forecasting to ensure effective use of expenditure.
Collaborating with publishing teams to identify target market segments and communication gaps, to develop key messages for author and product communications.
Working with Senior Managers and stakeholders to establish and implement best-practice global communication strategies.
Establishing, managing and maintaining excellent contacts with key stakeholders within the business to build and develop success relationships.
Researching business trends, competitor analysis and opportunities to help optimize new and ongoing campaigns.
Requirements
Have experience in planning and implementing successful marketing and communication strategies
Have excellent written and verbal communication skills
Enjoy collaborating with cross-functional teams to align product and marketing strategy
Show excellent organizational skills and strategic thinking and a creative and analytical approach to planning
Show an interest in keeping up with the latest digital marketing trends and a desire to experiment with new approaches
Demonstrate great data and analytical skills and the ability to use a data-driven approach to discover insights and improvements
Have a natural ability to engage, influence and build relationships with stakeholders and teams across the business
Be able to travel to diverse locations throughout Europe, US and Asia up to 4 times per year.
Benefits
Health Benefits: Comprehensive, multi-carrier program for medical, dental and vision benefits
Retirement Benefits: 401(k) with match and an Employee Share Purchase Plan
Wellbeing: Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs
Short-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital Indemnity
Family Benefits, including bonding and family care leaves, adoption and surrogacy benefits
Health Savings, Health Care, Dependent Care and Commuter Spending Accounts
In addition to annual Paid Time Off, we offer up to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choice
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