About the role

Director for PECS Marketing & Branding Strategy at Johnson & Johnson. Leading strategy implementation and branding for patient support programs in healthcare innovation.

Responsibilities

Lead the creation and execution of comprehensive J&J withMe branding strategies for PECS, aimed at enhancing brand awareness and engagement.
Ensure consistent application across the PECS portfolio of TA PSPs and adherence to enterprise J&J withMe branding guidelines.
Develop, maintain, and refine messaging frameworks to ensure consistency, clarity, and strategic alignment with patient needs and brand positioning.
Oversee the continuous improvement, digitization, and distribution of approved message libraries, adapting responsively to evolving brand and PECS messaging strategies while upholding the highest standards of compliance.
Collaborate with cross-functional teams to facilitate and optimize PECS Copy Approval Committee (CAC) and iMedical Review (iMR) platform initiatives & subject matter expertise, ensuring messaging is both compliant and impactful for targeted stakeholders.
Serve as the subject matter expert and primary contact for the ongoing evolution of content and material review via CET.
Manage the end-to-end CAC review process to support successful launches of new patient support programs, ensuring coordinated execution and consistency among all stakeholders.

A minimum of a Bachelor's degree is required.
Postgraduate qualification, MBA, or other graduate degree or equivalent experience is strongly preferred.
A minimum of 10 years of dynamic experience in the pharmaceutical industry is required.
A minimum of 5 years demonstrated in pre-launch & launch activities, in-line marketing, market access, marketing support, or sales management/training experience implementing marketing strategy is required.
An ability to manage multiple demands and priorities on time, lead teams, gain alignment and drive decision-making is required.
Prior experience in multiple therapeutic areas (Oncology, Immunology, Neuroscience) is preferred.
Experience navigating Medicare, Medicaid, Open Enrollment, Low Income Subsidy, Patient Assistance Programs/Goods At No Cost, Government Exclusion, and other patient support program considerations is strongly preferred.
Demonstrated success in shaping patient support programs design, aligning Legal and Compliance requirements, and delivering clear messaging to Patient and HCP stakeholders is preferred.
An ability to shape and collaborate with cross-functional teams to support business objectives.
Exceptional strategic thinking and analytical skills, ability to master complexity and to integrate insights into strategies and actions.
Strong executive, verbal, and written communication skills are required, along with demonstrated presentation skills.

medical
dental
vision
life insurance
short- and long-term disability
business accident insurance
group legal insurance
consolidated retirement plan (pension)
savings plan (401(k))
vacation – 120 hours per calendar year
sick time - 40 hours per calendar year
holiday pay, including floating holidays – 13 days per calendar year
work, personal and family time - up to 40 hours per calendar year
parental leave – 480 hours within one year of the birth/adoption/foster care of a child
condolence leave – 30 days for an immediate family member: 5 days for an extended family member
caregiver leave – 10 days
volunteer leave – 4 days
military spouse time-off – 80 hours