Senior Marketing Manager at ZOLL developing B2B marketing strategies. Driving campaigns for customer acquisition and engagement in the healthcare sector.
Responsibilities
Create and execute marketing campaigns to drive new customer acquisition and brand awareness
Collaborate with marketing leadership to develop and manage integrated marketing strategies
Identify and engage prospects, nurturing marketing qualified leads
Manage website as digital marketing hub, driving visits and conversions
Track marketing requests and deadlines, ensuring deliverables meet quality standards
Mentor junior members of the marketing team and provide coaching
Requirements
Bachelor's Degree in Marketing, Communications, or related field required
7-9 years of B2B marketing experience required
Experience leading professional marketing teams required
Experience working in a Software, IT, SaaS, or Cloud Computing environment required
Experience with HubSpot and Salesforce preferred
Experience working in the Healthcare, Fire, or EMS industry preferred
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