Email Marketing Specialist executing campaigns for ZigZag, focusing on email, push, and SMS communication. Responsible for optimizing performance and coordinating with commercial and design teams.
Responsibilities
Execute content strategy for email, push, and SMS campaigns
Coordinate campaign proofing and approvals process
Communicate campaign details and audience segmentation
Monitor and optimize automated campaigns
Support A/B testing goals and requirements
Requirements
Experience as Email Marketing Specialist
Proficiency in email marketing platforms
Coordination and time management skills
Attention to detail
Experience in A/B testing and campaign optimization
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