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About the role
- Field Marketing Manager creating strategies and executing marketing programs for Webflow in EMEA. Lead local marketing efforts while collaborating with the North American team.
Responsibilities
- Own the strategy, planning, and execution of Webflow's EMEA field marketing programs — including third-party sponsorships, executive dinners, roadshows, and partner events — while contributing to select global programs and initiatives
- Build and execute account-based marketing (ABM) plans in close partnership with the EMEA sales team, ensuring field programs are directly mapped to pipeline goals and top-account engagement
- Develop and maintain strong working relationships with EMEA sales leadership, acting as the connective tissue between field marketing activity and revenue outcomes in the region
- Manage program budgets end-to-end — building forecasts, tracking spend, and consistently delivering programs on or under budget without sacrificing quality
- Work cross-functionally with agencies, vendors, and contractors to bring events and programs to life, serving as the primary point of accountability for EMEA event quality and experience
- Track, measure, and report on field marketing performance across the region — including pipeline contribution, event ROI, and account engagement — and use those insights to continuously sharpen the regional strategy
- Help shape the global field marketing playbook by bringing EMEA learnings, market nuance, and regional best practices back to the broader team
Requirements
- 5+ years of field marketing experience with direct ownership of EMEA programs, campaigns, and events
- Degree in Marketing, Communications, Business, or a related field or equivalent professional experience
- Demonstrated experience executing a range of field marketing formats sponsorships, executive dinners, roadshows, partner events, and ABM programs — across multiple EMEA markets
- Proficiency in Salesforce and Marketo; experience with Bizzabo or a comparable event management platform
- Ability and genuine enthusiasm for international travel, with availability to support 20+ events per year across the EMEA region
- Business-level fluency in English; additional European language skills are a plus.
Benefits
- Ownership in what you help build.
- Health coverage that actually covers you.
- Support for every stage of family life.
- Time off that’s actually off.
- Wellness for the whole you.
- Monthly stipends that flex with your life.
- Bonus for building together.
Job title
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Experience level
Salary
Not specified
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