Professional managing CRM strategies and client interactions for Volkswagen Group Services in Brazil. Focused on lead management, client retention, and relationship building.
Responsibilities
Lead acquisition and management
Execution of CRM activities focused on customer retention and acquisition
Measurement of sales conversion
Support for the dealership network in lead management
Production of promotional gifts and VIP experiences
Development and execution of relationship-building initiatives (dinners, experiences)
Create content and update the brand's websites
Develop briefs for the CRM agency — communication journeys
Operation and maintenance of CRM tools and channels
Interface with IT for technology projects applied to CRM
Development of reports and dashboards
Maintenance of internal WhatsApp groups
Interface with sales, service and parts teams for campaigns
Requirements
Bachelor's degree in Marketing, International Relations, Business Administration or related fields
Advanced English for interaction with teams in other countries
Resilience: maintain composure and persist in the face of challenges
Strong interpersonal skills: build effective relationships at all levels of the organization and collaborate to engage people
Customer focus: identify, understand and anticipate customer needs to implement value-driven solutions
Strategic mindset: execute activities aligned with area objectives and consider impact on business results
Entrepreneurial spirit: demonstrate ownership and create opportunities to drive greater productivity
Communication: communicate clearly and concisely, adapt messaging to be understood and to understand others
Negotiation: evaluate risks and opportunities to form partnerships, demonstrating consistent and confident persuasion
Teamwork: involve peers, leverage contributions and cooperate actively to achieve team results
Innovation and creativity: propose alternatives and drive change to optimize processes, programs and products
Benefits
Food allowance (Vale Alimentação)
Meal voucher (Vale Refeição)
SulAmérica Health Plan
SulAmérica Dental Plan
Life insurance
Childcare assistance
Wellness program (Wellhub/Gympass, Conexa and Psicologia Viva)
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