Product Marketing Manager strategizing for diverse industry audiences at Plaid. Empowering financial transformation through targeted marketing and collaboration with the GTM team.
About the role
- Marketing Specialist driving retail partnerships and digital campaigns for fintech. Responsible for creating strategies to boost brand visibility and sales.
Responsibilities
- Responsable de impulsar alianzas comerciales con retailers líderes y asegurar que Vana brille en cada punto de venta.
- Diseñar y ejecutar estrategias de activación en PDV y campañas digitales que generen awareness y conversión.
- Implementar material POP/BTL que capture la atención y facilite la decisión de compra.
- Generar insights que nos permitan ser el método de pago líder en retail.
Requirements
- Licenciatura en Marketing, Comunicación o afín.
- Experiencia de 2 años en trade marketing, retail marketing o marketing de producto, estrategias en punto de venta, ideal en fintech o productos financieros.
- Conocimiento en campañas digitales, construir relaciones comerciales y negociar espacios en PDV.
- Habilidad de hacer que los conceptos complejos sean simples, orientación a resultados, visión estratégica.
Benefits
- Oportunidad de crecimiento en una fintech en expansión.
- Ambiente dinámico y colaborativo.
- Paquete de compensación competitivo.
- Capacitación y aprendizaje continuo.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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