Online Marketing Manager enhancing digital marketing strategies for a sustainability-focused company in water management. Involves SEO, performance marketing, and coordinating marketing efforts across teams.
Responsibilities
You will not simply manage campaigns, but will play a central role within our marketing department in shaping how a genuine future-facing brand is perceived online.
You maintain and optimize websites and landing pages that not only rank well but also genuinely encourage visitors to read on.
You analyze and scale SEA campaigns and develop advertising strategies that effectively reach different target audiences.
You build tracking concepts, create dashboards in GA4 and Looker Studio, and derive clear recommendations from them.
You coordinate external agencies and advise our international subsidiaries on digital marketing matters.
Requirements
A completed degree in Marketing, Digital Marketing, Media Informatics, E‑Commerce, or vocational training (e.g., as a Marketing Communications Specialist).
At least 2 years of experience in online marketing.
Confident user of Google tools (Ads, Analytics, Search Console) and ideally experience with a CMS such as TYPO3.
German at C2 level, English at least B2.
You are curious, actively keep up to date with new developments in marketing, and handle tasks independently with a clear focus on smart solutions.
Benefits
Attractive compensation
Exciting tasks in a future-oriented industry with sustainable products
Flexible working hours with the option to work up to two days per week from home
30 days of vacation per year based on a 5-day workweek
Numerous employee benefits such as additional days off for family events, discounted purchasing options, special bonuses, JobRad (bike leasing), Hansefit, and more
Employer contributions to capital-forming benefits and support for company pension schemes
Modern ergonomic workstations, free beverages, and free parking
A social, health- and values-oriented corporate culture
Legendary employee events such as a summer party, a Christmas party, and much more
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