Digital Marketing Manager leading cross - portfolio digital strategy within a high - profile IQVIA - Pharma strategic alliance. Driving strategic digital initiatives for Specialty Care brands across Europe.
About the role
- Digital Marketing Solution Architect architecting and implementing digital marketing strategies for brand websites. Collaborating with cross-functional teams to translate business needs into technical solutions.
Responsibilities
- Architect & implement scalable, secure, performant, and resilient approaches for brand websites that meet business and technical requirements.
- Use modern CMS systems and MACH principles
- Enable personalization, performance optimization, and measurable business outcomes
- Comply with CPRA/CCPA, GDPR, and other data privacy and regulatory requirements
- Manage current state documents including diagrams, operational runbooks, and future-state roadmaps
- Align digital marketing strategies within the platform architecture and guidelines.
- Apply principles around people, process, information, and technology to design
- Collaborate with stakeholders and cross-functional teams to translate business needs into technical specifications and architectural designs.
- Provide Full-Stack technical leadership and guidance to development teams on modern CMS systems using dynamic and high-performing sites, ensuring best practices are followed.
- Continuously evaluate and recommend new tools and technologies to enhance the digital experience.
- Lead efforts to incorporate compliance features, such as consent management and secure data handling, into the architecture.
- Troubleshoot and resolve architectural challenges, ensuring that solutions are scalable, secure, and performant.
- Mentor and support other architects and engineers within the team, fostering a culture of technical excellence and innovation.
- Provide Legacy Support for existing sites during migration to MACH architecture where needed.
Requirements
- 8+ years of experience in enterprise-scale digital experience architecture (Profiles with slightly less experience may be considered if they strongly meet all core requirements).
- Strong hands-on technical background with clear architecture ownership at enterprise level.
- Strong API‑first architecture knowledge (mandatory for any architect)
- Experience designing or working within enterprise‑scale digital / marketing ecosystem.
- Solid understanding of MarTech architecture (CDP, CMS exposure, data flows, integrations)
- Ability to operate at an architectural and design level , not just execution
- Holistic understanding of digital experience and digital marketing ecosystems , from a technology leadership perspective (not business-side).
Benefits
- flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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