Vice President of Marketing responsible for strategic leadership and execution of marketing strategies driving revenue growth and customer acquisition. Collaborates closely with sales and operations teams to enhance market positioning.
About the role
- Marketing Manager leading client marketing projects for F&B campaigns. Developing marketing strategies and executing events, social media, and partnerships in the hospitality sector.
Responsibilities
- Development of Marketing Strategy including:
- Brand strategy
- Situational analysis
- Digital strategy
- Communications Strategy
- Media Mix & Buying Plan
- Marketing budget
- Work alongside Project Lead/Partner to achieve project objectives
- Develop brand strategies and marketing calendar and launch plan
- Plan and execute all marketing activities, including social media, events, activations, and partnerships
- Pre-opening planning and management for all new restaurant openings
- Activation strategy including event management for new openings/campaign launches
- Social media strategy, content calendar & daily management of social accounts
- To support with brand projects (as required), developing and executing marketing plans on behalf of our clients
- Oversight of website development and coordination with developer (if required)
- Management of photography and video shoots and creation of briefs
- Blogger and influencer outreach and engagement
- Develop and recommend partnerships/collaboration that are aligned with brands
- Brand guardian of all customer touchpoints for any client projects
- Overall responsibility for client brand channels
- Tracking and measuring overall efforts, delivering weekly reports and comprehensive monthly reports
Requirements
- BS/MS degree in marketing or a related field
- Fluent in Arabic & English
- Local market knowledge of Saudi Arabia
- Previous marketing hospitality experience (ideal but not essential)
- Proven experience in digital marketing
- Experience working on B2C brands
Benefits
- Five-Day Work Week: Standard Monday to Friday schedule.
- Hybrid Work Arrangement: Three days in the office and two days working remotely.
- Incentive Plan: Company incentive scheme offering up to 10%—5% for introductions and 5% for successful closures.
- Annual Leave: 22 working days of paid annual leave, excluding weekends.
- Remote Work Flexibility: One additional week per year to work remotely from your home country, which can be combined with up to two consecutive weeks of annual leave.
- Coaching & Mentoring: Structured professional development through a dedicated coaching and mentoring program.
- Annual Company Gathering: A global team event bringing together employees from all offices.
- Employee Recognition Program: Regular recognition initiatives celebrating outstanding performance and contributions.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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