Business Development Manager promoting Prism Specialty Restoration services in Greater Las Vegas. Engaging with contractors and insurance professionals to build strong business relationships and drive growth.
BD
Onsite Director, Hispanic Channel Business Development – Food Manufacturing
Posted 3 days ago
About the role
- Director responsible for developing and expanding Hispanic snacks portfolio in the USA. Leading strategic initiatives to enhance market share and brand presence with Hispanic consumers and partners.
Responsibilities
- Explore and evaluate new business opportunities, including partnerships, channel expansions, and market-entry strategies, to accelerate the growth of the Hispanic snacks portfolio.
- Analyze market trends and customer insights to identify growth opportunities in the Hispanic market.
- Lead strategic initiatives to expand distribution, enhance customer relationships, and secure new revenue streams in key channels (branded, private label, and co-manufacturing).
- Connect and build a strategic distributors network to penetrate Monarca’s portfolio Hispanic Retail and Independent stores across the USA.
- Partner with cross-functional teams to refine product positioning, price-pack, and promotional strategies to meet the needs of Hispanic consumers and customers.
- Lead the execution initiatives, transforming our Go To Market strategy to revamp the short and mid-term results of the Hispanic snacks portfolio in the Hispanic channel.
- Own the P&L accountability for the Hispanic key business unit, being the steward and driving financial performance and efficiency of the key initiatives’ implementation.
- Manage budgets and ensure the achievement of revenue and profitability goals of the Hispanic Business Unit.
- Collaborate with Marketing to create culturally relevant campaigns that resonate with the Hispanic audience.
- Expand distribution channels and strengthen brand positioning in Hispanic markets.
- Work closely with Sales, Marketing, R&D, and Operations Teams to ensure seamless execution of key initiatives and delivery of business key initiatives.
- Act as key liaison between internal teams and key customers and distributors, fostering a collaborative approach to driving growth.
- Establish KPIs for the strategic growth initiatives implementation, track progress, and provide regular updates to the Business Unit Leader and Leadership Team.
- Prepare and deliver data-driven recommendations for strategic adjustments as needed to meet business goals.
Requirements
- Bachelor’s degree in Business, Marketing, or a related field (Master’s degree preferred).
- 5+ years of experience in business development, sales and leadership roles, preferably within the CPG, food and snacks market or related industries.
- Strong track record of driving growth in a Multicultural or Hispanic-focused market.
- Deep understanding of Hispanic market and channels dynamics in the USA.
- Proven experience connecting with Hispanic distributors.
- Proven experience transforming the Go To Market and market execution, expanding brands presence in Hispanic retailers and independent Hispanic stores across the USA.
- Exceptional strategic thinking, problem-solving, entrepreneurial mindset and execution skills.
- Track record of transformation of executable initiatives.
- Proven ability to identifying market opportunities and turn them in actionable plans.
- Proven track record of driving growth and managing P&L in a multicultural environment.
- Excellent relationship-building, communication, and negotiation skills.
- Bilingual in Spanish and English preferred.
Benefits
- Health insurance
- Retirement plans
- Professional development opportunities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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