Trainee in marketing for CUBE Bikes assisting in project management and event coordination. Support marketing efforts while benefiting from independence in a professional team environment.
About the role
- Coordenador(a) de Marketing Digital managing digital strategies for B2B and B2C markets. Collaborating with internal teams and agencies for effective execution and ongoing improvements.
Responsibilities
- Develop and monitor the digital marketing strategic plan.
- Define goals, priorities and KPIs aligned with business objectives.
- Use and interpret data from analytics tools and media platforms to generate insights, support decisions and guide continuous improvements.
- Create dashboards and executive reports to track digital performance.
- Supervise digital campaigns for awareness, positioning, lead generation, commercial opportunities and sales (Google, Meta, LinkedIn, programmatic, Amazon, etc.).
- Evaluate results and recommend adjustments for continuous improvement and ROI maximization.
- Coordinate the creation of landing pages and digital assets required for campaigns, including use of tools such as RD Station.
- Monitor SEO practices and the evolution of organic traffic in partnership with the agency.
- Implement boosted-post campaigns to expand the reach and engagement of strategic content.
- Coordinate agencies responsible for media, content, SEO, web development and creative.
- Conduct briefings, monitor schedules and validate deliverables.
- Manage the operation, evolution and standardization of corporate and product websites.
- Coordinate updates, technical improvements, UX/UI adjustments and creation of new pages with partner agencies.
- Monitor website performance (speed, stability, technical SEO, accessibility).
- Identify optimization opportunities across channels, processes and digital tools.
- Monitor trends in the education sector and digital marketing.
- Recommend new technological solutions that increase efficiency, quality and performance.
Requirements
- Strong knowledge of digital performance, SEO, website management and web analytics.
- Experience with lead generation, opportunities and sales (B2B and/or B2C).
- Experience coordinating agencies and multiple simultaneous projects.
- Familiarity with media, analytics and automation tools, and RD Station.
Benefits
- Childcare assistance for mothers with children up to 6 years old
- Pharmacy discount plan
- Day off on your birthday
- Holiday bridge days and company-wide recess
- Wellhub
- Maternity kit for expectant mothers and fathers
- Profit sharing
- Health insurance
- Dental plan
- Private pension plan
- Life insurance
- Food voucher
- Meal voucher
- Partnership with SESC
- 50% discount on purchases of our books
- Relaxation/decompression area
- Futsal and volleyball court
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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