Sr. Category Marketing Manager shaping global strategies at Ingredion. Leading diverse product portfolio to drive growth and empower sales teams with insights.
About the role
- Associate Marketing Lead at PNC developing and executing marketing strategies for high net worth clients. Leading program implementation while ensuring alignment with marketing best practices.
Responsibilities
- Independently implements and manages a broader set of defined market programs/initiatives.
- Leverages a strong comprehension of marketing strategies.
- Contributes to thought leadership and builds consensus across the partnership resulting in increased rigor around program/initiative execution.
- Develops and executes complex marketing programs/initiatives and activities that may include advertising, sales content, and internal communications.
- Proactively collects and synthesizes data in order to identify trends.
- Ensures all operating activities are delivered within the established budget framework.
- Implements and oversees activities including coordination with legal, compliance, finance, risk, and other key partners.
- Partners with agencies, third parties, and internal business partners to coordinate development and execution of programs/initiatives.
Requirements
- 3+ years of relevant / direct industry experience
- Bachelor's degree
- Skills in Advertising, Competitive Advantages, Content Marketing, Customer Solutions, Digital Marketing, Marketing Programs, Marketing Strategies, Negotiation, Results-Oriented
- Competencies in Business Acumen, Business Data Analysis, Collaborating, Decision Making and Critical Thinking, Effective Communications, Effectiveness Measurement, Marketing Function, Marketing Systems, Matrix Management
Benefits
- medical/prescription drug coverage (with a Health Savings Account feature)
- dental and vision options
- employee and spouse/child life insurance
- short and long-term disability protection
- 401(k) with PNC match
- pension and stock purchase plans
- dependent care reimbursement account
- back-up child/elder care
- adoption, surrogacy, and doula reimbursement
- educational assistance, including select programs fully paid
- a robust wellness program with financial incentives
- maternity and/or parental leave
- up to 11 paid holidays each year
- 9 occasional absence days each year, unless otherwise required by law
- between 15 to 25 vacation days each year, depending on career level; and years of service
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