Marketing E - commerce Campaign Lead managing high - impact digital initiatives for Trimble's online shopping experience. Collaborating with teams to optimize e - commerce and drive growth for software tools.
About the role
- Marketplace Manager at Otter Products optimizing e-commerce presence across major marketplaces. Leading cross-functional collaboration to drive growth and enhance brand experience.
Responsibilities
- Create and maintain mechanisms to audit and resolve issues at scale, ensure efficient management of product listings across marketplaces, accuracy of content, assets, and pricing while maintaining compliance with brand standards and marketplace requirements.
- Collaborate with Marketing, Advertising, Merchandising, and other teams to strategize and execute successful campaigns and promotions to drive increased traffic and conversion. Monitor performance and optimize spending for ROI.
- Build out and manage tools to track KPIs and analyze sales trends to provide actionable insights driving improved performance. Deliver regular reports to leadership on marketplace health and growth opportunities.
- Partner with Merchandising, Sales, and Operations to align inventory levels and pricing strategies with marketing initiatives.
- Work closely with creative teams for content development and with tech teams for integration and automation. Ensure cohesive brand voice and strategy across all marketplaces.
- Develop and refine marketplace strategies to meet revenue targets. Build workback with external vendors and internal tech teams to stand up new businesses. Stay current on industry trends, competitive activity, and platform updates to identify new opportunities.
- Support and maintain a positive safety culture by being an active leader in all safety program initiatives
Requirements
- Bachelor’s degree required; MBA preferred.
- Degree in marketing, business, or related field of study is preferred.
- Experience in lieu of degree may be considered.
- Minimum of seven years of experience in e-Commerce or a related field is required.
- Extensive knowledge of marketplace advertising platforms and e-commerce software is required.
Benefits
- medical
- dental
- vision
- basic life
- voluntary life
- long-term and short-term disability
- employee assistance program
- flexible spending accounts
- health savings account
- 401(k) retirement plan
- accrued paid time off based on seniority
- volunteer time off
- parental leave
- bereavement leave
- company holidays
- years of service awards
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