Hybrid E-commerce Campaign Lead

Posted 7 hours ago

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About the role

  • Marketing E-commerce Campaign Lead managing high-impact digital initiatives for Trimble's online shopping experience. Collaborating with teams to optimize e-commerce and drive growth for software tools.

Responsibilities

  • Orchestrate end-to-end e-commerce campaign strategies across the full marketing funnel to drive awareness and conversion for our global product portfolio.
  • Lead high-profile product launches and targeted revenue promotions by collaborating with global sales, web development, and creative teams.
  • Optimize the digital customer journey through data-driven insights, ensuring a seamless and high-converting experience on our e-commerce platforms.
  • Mastermind the creation of compelling digital content and email campaigns that align with our global brand narrative and maximize ROI.
  • Pilot A/B testing and experimentation programs to continuously improve site performance and stay ahead of market trends.

Requirements

  • 3+ years of proven success in e-commerce campaign management or digital marketing roles
  • Deep knowledge of e-commerce best practices, merchandising strategies, and conversion optimization
  • Proficient in leveraging GA4, Domo, or similar reporting tools to translate data into actionable growth strategies
  • Natural collaborator with interpersonal skills to lead cross-functional teams in a fast-paced environment
  • Experience launching new SaaS products within a global e-commerce marketplace (bonus)
  • Advanced expertise in A/B testing methodologies and customer journey mapping (bonus)

Benefits

  • Medical
  • Dental
  • Vision
  • Life
  • Disability
  • Time off plans
  • Retirement plans
  • Tax savings plans for health, dependent care, and commuter expenses
  • Paid Parental Leave
  • Employee Stock Purchase Plan

Job title

E-commerce Campaign Lead

Job type

Experience level

Senior

Salary

$91,100 - $125,200 per year

Degree requirement

Bachelor's Degree

Location requirements

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