Junior Business Analyst in ecommerce marketing, translating workflows into specifications for major channels. Collaborating with stakeholders and engineering teams to enhance digital capabilities and product requirements.
About the role
- Regional Head of Performance Marketing handling eCommerce strategies for clients in Southeast Asia. Focusing on driving performance marketing across marketplaces and optimizing client campaigns in the region.
Responsibilities
- Develop and advise on eCommerce marketing & campaign strategies for clients across the marketplaces, platforms, and properties, in accordance with their brand goals and current trends
- Ensure consistent and efficient planning, execution, analysis, and optimization of visibility campaigns as per the brand’s objectives
- Review the performance of key metrics against set goals, benchmarks, and previous performance
- Provide regular insights to clients detailing performance, campaign optimizations, drive retail media adoption, audit strategies & provide recommendations
- Work closely with the teams and platform SPOCs to ensure a comprehensive approach
- Constantly raise the bar for eCommerce practice by regular evaluation of our offering and adoption of best-in-class services, technology & processes
Requirements
- 8–12 years of experience in eCommerce performance marketing
- Background from an eCommerce enabler, agency commerce team
- Strong understanding of the SEA eCommerce and marketplace ecosystem
- Hands-on expertise on-site and off-site media, with a strong focus on Shopee and Lazada
- Clear ownership and understanding of commercial targets (GMV, ROI, efficiency, growth)
Benefits
- Comprehensive insurance
- Ample leave
- Professional development opportunities
- Team events
- Flexible work arrangements
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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