Marketing Manager at Emburse responsible for cross - sell campaigns targeting customer segments. Leading multi - channel marketing initiatives to optimize revenue and customer engagement.
About the role
- Marketing Specialist planning and executing digital marketing campaigns for Diadem brand. Collaborating with sales and preparing international marketing assets in a fast-paced environment.
Responsibilities
- Planning, execution and reporting the annual marketing activity calendar
- Adaptation and preparation of the international marketing assets (digital contents, POS tools, graphics)
- Controlling and reporting of the marketing budgets
- Alignment of the Sales team on the annual marketing plans
- Plan, execute, and optimize digital marketing campaigns and projects across paid media (such as Google, TikTok, Meta, and other relevant digital channels) and email newsletters
- Responsible for obtaining and managing all relevant seasonal content from the brand
- Collaborate closely with the sales team to support product launches, and seasonal campaigns
- Coordination of eventual external agencies and internal stakeholders to ensure timely development and delivery of high-quality content
- Preparation of reporting decks adhering to Diadem’s guidelines
- Prepare digital content (banner, ads etc.) adhering to Diadem’s guidelines
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or a related field
- 2+ years of experience in trade/digital marketing
- Hands-on experience in events marketing, email marketing, and social media platforms
- Good understanding of digital marketing metrics and performance optimization
- Excellent written and verbal communication skills
- Solid understanding and passion for sport business, especially racket sports (tennis, padel tennis, etc.)
- First experience in sporting good/ fashion/marketing industry is an advantage
- Very good English skills
- A people person, natural at building new relationships
- Comfortable with multitasking in a deadline-driven and fast-paced environment
- Proficiency in Canva and/or Figma for quick graphics; knowledge of Adobe Illustrator/Photoshop/InDesign nice to have
Benefits
- Not specified
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