Marketing Manager supporting NFP's Northeast Regional Marketing team. Coordinating campaigns and collaborating with diverse teams to enhance sales growth and client engagement.
Responsibilities
Manage the day-to-day tactical responsibilities of the regional marketing department.
Coordinate and execute marketing campaigns, events, and communications to support sales and client engagement goals.
Track campaign and communication performance and share insights with the Regional Marketing Lead.
Collaborate with sales, account management, human resources, and corporate marketing teams on regional initiatives.
Plan and manage logistics for regional events and webinars.
Manage marketing requests submitted through the marketing request form and ensure timely follow-up.
Build and maintain landing pages and digital assets aligned with regional initiatives.
Track and report on marketing campaign performance and engagement metrics.
Requirements
3+ years of marketing experience, preferably in a corporate environment.
Experience managing projects via a project management platform (e.g. ADO, MS Planner, Workfront).
Bachelor's degree in Marketing, Communications, or related field preferred.
Tech-savvy with proficiency in Microsoft Office Suite, digital marketing tools, and CRM/email platforms (e.g. Pardot, and Salesforce preferred).
Familiarity with AI tools (e.g., Copilot, ChatGPT) for marketing efficiency.
Ability to work independently and handle multiple priorities.
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