Learner Engagement Manager at InStride developing multi-channel marketing strategies for corporate partners’ employees. Engaging learners through strategies that align educational opportunities and career goals.
Responsibilities
Own and develop annual multi-channel marketing strategies for a portfolio of corporate partners
Analyze campaign and funnel data to generate actionable insights, translating them into strategies improving engagement and program outcomes
Leverage understanding of marketing channels to create, test, and optimize engagement strategies
Craft clear campaign briefings providing direction for Learner Engagement Operations teams
Partner with internal teams aligning efforts with client KPIs and learner engagement goals
Work closely with Corporate Partner Success team for program expansions and support pitch efforts
Act as a trusted advisor and marketing expert through effective, data-driven presentations
Requirements
7+ years marketing experience in a role developing multi-channel marketing strategies for a variety of clients, within a B2C capacity at minimum
Effective communicator excelling in building relationships with internal and external stakeholders
Adaptable, embracing change and pivoting strategies while staying timely and on budget
Deep understanding of traditional and digital marketing channels integrating them into client engagement strategies
Thrives in dynamic environments, energized by crafting and executing impactful strategies
Natural problem-solver using data and critical thinking to make informed decisions
Aligns with mission to support learners and motivated by their success
Excellent written and verbal communication skills with strong attention to detail
Excited about building a world-class business with meaningful societal impact
High EQ, comfort with ambiguity and a “no job too small” startup mentality
Benefits
401(k) plan with company match
Flexible vacation policy
Paid family leave
Best-in-class health care benefits
Enrollment in 2,800+ online certificate and degree programs through our Step Forward program
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