Communications Specialist responsible for strategies and content development in the Design department at UT Austin. Collaborating on effective communications to amplify the department's presence.
Responsibilities
Create, manage and execute effective communication strategies for multiple and versatile departmental programs, projects and initiatives to raise visibility of department and to reach its desired audience.
Implement content calendars and campaign plans that support key departmental initiative (e.g., showcases, exhibitions, recruitment periods) and adjust based on performance insights.
Maintain a steady pipeline of content ideas through active stakeholder engagement and editorial planning.
Draft and pitch story ideas, respond to media inquiries, and coordinate press materials in collaboration with college/university communications staff.
Propose, research, write, edit, and publish original content highlighting Design students, faculty, programs, projects, exhibitions, and initiatives across web, email, and social platforms.
Create compelling written, visual, and multimedia posts and stories.
Maintain and publish content for the Department of Design website (CMS-based) and department social accounts, ensuring accuracy, accessibility, and alignment with college and UT standards and brand.
Develop and execute communications support for public-facing events: create promotion plans, produce and schedule event announcements, and prepare day-of and post-event storytelling content.
Document departmental events by sourcing and coordinating photographers/videographers, developing shot lists, managing timelines and deliverables, and organizing assets for future reuse across channels (web/social/marketing materials).
Manage multiple communications projects concurrently, set timelines, coordinate inputs and reviews, and deliver final materials on schedule.
May lead regular editorial meetings and guide development of story ideas and pitches in coordination with departmental stakeholders.
Monitor analytics for web and social content; translate results into recommendations to improve visibility, reach, and engagement across departmental channels.
Requirements
Bachelor’s degree.
5 years of professional experience
Demonstrated communications experience including developing and executing communications strategies, writing and editing for digital channels and managing multiple projects with deadlines.
Demonstrated experience with building and maintaining content priorities and editorial calendar.
Experience sourcing and coordinating photographers/videographers, developing shot lists, managing timelines and deliverables, and organizing assets for future reuse across channels (web/social/marketing materials).
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