Director of Communications overseeing brand storytelling and media strategies at Air Methods. Leading a communications team to enhance organizational reputation and manage crises effectively.
Responsibilities
Develop and execute an integrated communications strategy that enhances brand reputation and supports organizational goals.
Build and maintain a cohesive narrative that amplifies Air Methods’ key differentiators to support growth efforts.
Provide strategic counsel to senior executives on communications opportunities, risks, and positioning.
Lead national media strategy, including story development, pitching, relationship management, and prominent placements.
Identify and cultivate strong relationships with top-tier journalists, editors, producers, and influential media outlets.
Oversee media training for executives and subject-matter experts.
Drive the creation of compelling content that brings the brand to life across channels, including earned media, owned platforms, and executive communications.
Ensure consistent messaging and tone across all communications touchpoints.
Partner with marketing and creative teams to amplify brand visibility.
Lead crisis communications planning, response, and rapid-reaction efforts, including development of statements, FAQs, and executive talking points.
Oversee internal communications strategies that strengthen culture, engagement, and change management.
Manage, mentor, and develop a team of communications professionals, fostering excellence, collaboration, and accountability.
Requirements
Bachelor’s degree from four-year college or university; and ten (10) or more years’ related experience and/or training; or equivalent combination of education and experience
Master’s Degree in Business (MBA) preferred
Highly experienced in both tactical and strategic business objectives
In-depth understanding of the area of responsibility to contribute to a wider range of business issues
Proven track record pitching and securing national media coverage.
Exceptional writing, editing, and message-development skills.
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