Technical Product Marketing Manager developing product narratives connecting AI advancements with hiring and upskilling. Collaborating across teams to lead communications and create high-quality content.
Responsibilities
Develop and continuously evolve HackerRank's product narrative across hiring and upskilling. Connect releases to broader shifts in AI and software development.
Lead product release communications. Collaborate with PMs and marketing on messaging and assets for enablement, webinars, emails, webpages, video, and social media.
Maintain and keep product artifacts current: webpages, videos, decks, and positioning materials.
Produce field enablement materials, positioning debriefs, and short-form product videos. Synthesize signals from the field, Kaia recordings, and customer conversations to spot narrative gaps.
Join product jams, roadmap reviews, and sprint demos. Use HackerRank and competitor products daily.
Build with AI tools. Create agentic workflows that help teams move faster.
Partner with the Content Studio on market-facing video. Collaborate on social media and short-form content to promote products and features.
Work across Product, Marketing, Field/GTM, Content Studio, and Support.
Requirements
A product marketer with 4 to 7 years of experience in Product Marketing, Developer Marketing, or Technical Content, with at least 2 years serving a developer or technical audience.
You've written code, built with AI tools (including agents and agentic workflows), and understand technical workflows from the inside. Engineering or CS background preferred.
Strong writer. Clear, technically grounded, opinionated. You can distill complex technology into value-based messaging that resonates across very different audiences. Portfolio of directly authored work required.
High empathy for both the builder (developers, candidates, students) and the buyer (recruiters, TA ops, engineering leaders, procurement).
Comfortable working across IST and US PT timezones.
You take feedback well and iterate fast.
Experience at a developer tools, API platform, or technical B2B SaaS company.
Ability to demo features to diverse audiences in webinars and live presentations.
Experience across dual audiences: technical buyers and non-technical buyers.
Familiarity with the developer hiring or upskilling space.
Benefits
Equal employment opportunity and affirmative action employer
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