Market Research & Insights Manager analyzing qualitative and quantitative research data for Delta Dental of Massachusetts. Leading market strategy and providing insights to influence business growth.
Responsibilities
Develop and manage the overall market research strategy, including design and execution of quantitative and qualitative research studies in alignment with business and product strategy
Partner with cross-functional teams to identify research needs and deliver insights that influence decision-making
Lead and execute market research programs and studies to assess market perceptions, evaluate experiences, uncover unmet needs, opportunity areas, and growth drivers
Analyze and interpret complex data sets to identify key insights and trends, including conducting key statistical analyses
Monitor industry trends, competitors offerings, product launches, positioning, partnerships, pricing, customer engagement, and market share ensuring the company stays aligned with evolving market developments
Build and maintain market research and competitive intelligence dashboards, reports and knowledge repositories
Develop and present market research reports with actionable insights and recommendations to leadership and product, marketing and sales teams
Collaborate with business teams to integrate market research insights into roadmaps, tactics and go-to-market strategies
Synthesize primary and secondary market research, competitive intelligences, and industry data into clear, compelling narratives
Manage external research partners, tools and platforms to optimize data quality and efficiency
Perform deep-dive analyses on specific competitors, markets, or technologies as requested
Requirements
Bachelor's degree in Business, Statistics, Marketing or a related field
5-7+ years experience in qualitative and quantitative market research, competitive intelligence, data analysis, and insights generation
Strong analytical and critical thinking skills with the ability to interpret complex data and provide actionable insights
Detail-oriented with strong written and verbal communication skills and experience preparing and presenting executive-ready reports
Excellent communication and presentation skills
Proficiency in market research tools and software platforms, including Qualtrics
Proficiency with competitive intelligence tools and research databases
Knowledge of advanced statistical techniques
Ability to work collaboratively in a team environment and manage multiple projects simultaneously
Benefits
medical, dental, and vision plans
generous time off including PTO
short and long-term disability insurance
competitive 401(k) savings match including financial planning workshops
Responsable de Missions Audit clé dans l'audit légal et contractuel chez Exco Socodec. Supervisant les équipes et assurant la qualité des travaux, avec un portefeuille diversifié de clients.
Task Order, Warranty and Repair Manager for Leidos managing CHS - 6 contract operations. Leading relationships and strategies for warranty and repair services with the U.S. Army.
Assistant Manager in Finance Data & Analytics Office managing data strategy alignment and operational demands. Collaborating across teams to implement change and improve customer outcomes.
Corporate Senior Quality Manager overseeing quality management systems, compliance, and continuous improvement across multiple business units. Driving quality culture and risk management initiatives in a regulated environment.
Manager Tender Desk leading the tender function for iBabs, ensuring successful participation in bids. Coordinating with various departments to enhance tender documentation quality and win ratios.
Senior Manager for Care Center Workforce Management at Truist leading strategy and governance. Overseeing performance and enhancing client experience at scale across various locations.
Administrative Services Manager providing support to the SOF AT&L Program Executive Office for Maritime. Managing program execution, documentation, meetings, and communications at MacDill AFB, FL.
Manager, Decision Science leveraging data expertise and statistical principles at Travelers. Driving business strategies through actionable insights and relationship building across departments.
Case Manager responsible for interdisciplinary coordination of patient care at PAM Health. Working collaboratively with the team to ensure effective care management and discharge planning.