Artist & Label Partnerships Manager fostering relationships with record labels and artists at Spotify. Supporting community engagement and content strategies while collaborating with internal teams.
About the role
- Manager of Brand Partnerships at Crocs, developing strategic marketing collaborations to drive brand engagement. Leading campaign execution and maintaining compliance with legal requirements.
Responsibilities
- Develop and deliver clear, strategic briefs aligned to brand, marketing and business objectives
- Partner closely with channel owners and creative teams to build best-in-class consumer journeys and creative executions that align to the brief and maximize campaign investment
- Lead projects which involve external partners across various industries with mass consumer appeal
- Serve as a key strategic partner for cross functional teams including product, merchandising and sales, fostering collaboration and incorporating inputs to strengthen campaign effectiveness
- Develop campaign playbooks and oversee the execution of that strategy across all geographic territories
- Manage and track campaign performance, ensuring execution drives engagement, traffic and consumer acquisition
- Ensure alignment with Legal on all product, partner and marketing activation plans to maintain compliance and adhere to contractual requirements
Requirements
- BS or BA in business, marketing or related field
- 5-6+ years marketing experience, preferably with a global brand that operates in multiple channels and geographic regions
- Experience in footwear, licensing, fashion or talent management is a strong plus
- Deep passion for brand partnerships, digital, social commerce and working in a global environment
- Strong understanding of music, fashion, entertainment and cultural trends
- Exceptional organizational skills and commitment to excellence with an eye for detail
- Ability to thrive in a fast-paced, agile and ever-changing environment while managing multiple priorities under pressure
- Excellent written and verbal communication skills
Benefits
- medical, dental, and vision coverage
- life and AD&D
- short and long-term disability coverage
- paid time off
- employee assistance
- participation in a 401k program that includes company match
- company incentive program
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