Technical Sales and Marketing Manager driving growth in Covestro's Footwear segment across APAC. Responsible for strategic market development and direct sales in the Sports Shoe industry.
About the role
- Senior Director overseeing consumer panel data analytics at Circana, driving client strategy and insights. Managing projects and guiding teams in delivering actionable analytics across client portfolios.
Responsibilities
- Support panel data analytics for a high‑performing team.
- Apply deep expertise in consumer panel data to guide client strategy and elevate team capabilities.
- Address complex business questions across the client's portfolio.
- Manage advanced custom consumer panel projects from initial discussion through analysis, interpretation, and delivery.
- Identify opportunities to bring in Circana subject matter experts when specialized support is needed and partner effectively to deliver high‑quality outcomes.
- Demonstrate strong interpersonal communication and presentation skills; present a professional image.
Requirements
- 8+ years of hands‑on experience working directly with consumer panel data in CPG, research, or analytics roles.
- Expert‑level knowledge of consumer panel methodologies, including weighting, projection, behavioral measures, longitudinal analysis, and application to category and brand questions.
- Demonstrated experience with Circana/IRI panel solutions or equivalent syndicated panel datasets (e.g., NielsenIQ).
- Demonstrated ability to integrate multiple data sources and produce clear, data‑driven findings with practical business implications.
- Proven capability to lead advanced analytic workstreams independently and guide others on methodological best practices.
- Experience coaching and developing less‑experienced analysts; ability to elevate team capability and quality of deliverables.
- Strong communication skills, with the ability to simplify complex panel concepts for varied stakeholders and influence decision‑making.
- Bachelor’s degree in a related field.
Benefits
- paid time off
- medical/dental/vision insurance
- 401(k)
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