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About the role
- Fundraising and Marketing Officer at Womankind Worldwide focusing on engaging fundraising activities. Collaborating on donor appeals and marketing strategies to support women's rights initiatives.
Responsibilities
- Support the IGM to develop and deliver online and offline fundraising appeals and email/mail newsletter updates to maintain high donor retention levels among existing supporters and raise cash income.
- Co-ordinate the fundraising team’s approach to storytelling in line with Womankind’s funding charter by working closely with the Communications team and wider organisation to gather information, updates, video content & images.
- Work closely with the Communications Officer to plan and deliver compelling fundraising and marketing content across social media channels, identifying new opportunities and approaches to improve our online presence and respond to supporter queries.
- Implement Womankind’s high value donor plan, using the CRM to identify high value donor trends, cultivate prospects, and tailor communications as required.
Requirements
- Experience of developing and implementing online and offline fundraising marketing campaigns, delivering them on time and on budget.
- Excellent written communication skills with consistent attention to detail and experience of writing engaging, inspiring and persuasive copy for a range of media.
- Experience of using Beacon or a similar fundraising CRM for marketing and collecting data, and for monitoring and analysing data to report against KPIs and inform future plans.
- Proven experience using Mailchimp (or a similar email marketing platform) to plan, build, test, and deliver targeted fundraising campaigns and regular newsletter updates to segmented audiences.
- Working knowledge and understanding of the importance of data capture, analysis and stewardship techniques.
- Experience of fundraising from a UK individual giving audience.
- The role requires a willingness for occasional overseas travel.
Benefits
- Pension scheme and employer contribution with tax relief in line with local regulation on employee contributions.
- Flexible working patterns and day/s worked from home depending on the needs of the organisation.
- 25 days paid leave per annum (pro-rata), plus public holidays as per your location, in addition you will get 3 days of leave over the December festive and January new year period when the Womankind office is closed.
- Annual Feminist Futures week prioritising collective care, well-being, and strong working relationships.
- Generous leave for those with family and/or caring responsibilities.
- Leave for menstruation, menopause, gender expression, and gender identity to empower LGBTQIA+ individuals and those undergoing transition.
- Support for employees facing domestic abuse, recognising that personal challenges impact professional lives.
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