Employee Relations Manager driving wellness objectives and KPIs at BBVA. Leading wellness proposals and maintaining employee retention mechanisms in Peru.
About the role
- Account Marketing Manager developing marketing strategies for American Tower. Driving customer experience programs and collaborating with sales teams to enhance pipeline growth.
Responsibilities
- Develop and execute marketing strategies that position the Company within a specified market segment.
- Drive customer experience programs and develop highly differentiated value propositions and customer-content targeted to your assigned market segment.
- Oversee, execute, monitor, and report on customer feedback programs, including a biennial customer survey, customer satisfaction scores, employee signature link, and website feedback.
- Collaborate closely with the sales team to develop and execute for named accounts best-in-class sales enablement programs to increase awareness and drive pipeline growth.
- Create marketing strategies based on buyers’ personas, competitive positioning, commercial insight, and Company goals.
- Create thought leadership content, including feature stories, blog and webpage content, presentations, infographics, case studies, and sales enablement.
- Partner with the Senior Manager and Digital Marketing team on the use of effective channel tactics, including industry events, seminars and webinars, and digital marketing activities.
- Gather market intelligence and ongoing customer feedback to ensure materials are compelling and differentiated in the market.
- Lead event strategies and executions for industry shows and events, including coordinating with speakers for participation on panels and at industry forums.
Requirements
- Bachelor’s degree required; advanced degree within Marketing or related field preferred.
- 8+ years of business-to-business marketing and/or wireless/telecommunications industry experience required.
- Aptitude for leveraging digital marketing, digital advertising, and sales acceleration tools and technologies.
- Experience with customer relationship management tools.
- Approximately 15% travel may be required to support the position’s responsibilities.
- Strong written and oral communication skills, including the ability to present ideas and suggestions clearly and effectively.
- Ability to work with different functional groups and levels of employees to effectively and professionally achieve results.
- Strong ability to take and transform technical and solutions information into compelling value propositions to address customer needs.
Benefits
- healthcare coverage
- 401(k) savings plan
- paid time off
- company holidays
- sick leave
- parental leave
- access to an Employee Assistance Program focused on mental and financial wellness
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