Coordenador(a) de Growth Marketing at a telecom company, developing B2C growth and pricing strategies while overseeing market intelligence and cross-functional collaboration.
Responsibilities
Lead the development and implementation of Acquisition, Pricing, Go-To-Market, and Value Proposition strategies, with a focus on sustainable growth of the B2C customer base.
Advance competitive intelligence by monitoring market movements, competitor positioning, and identifying opportunities for differentiation.
Define and monitor commercial offer strategies, ensuring alignment with network capacity, profitability, and growth objectives.
Lead planning for expansions and capacity-increase projects (new areas with sales potential).
Analyze growth potential in M&A projects, supporting strategic decisions with data and projections.
Monitor and optimize network occupancy metrics and performance relative to available ports.
Work cross-functionally with Marketing, Sales/Commercial, Engineering, Credit, and Finance teams to ensure integrated execution of the strategy.
Requirements
Bachelor's degree in Engineering, Marketing, Advertising, or related fields.
Previous experience in telecommunications companies.
Strong command of growth, pricing, and go-to-market strategies.
Advanced analytical skills and experience with data modeling and demand forecasting/projections.
Structured, results-oriented profile with strong influencing and cross-functional coordination skills.
Experience with capacity planning, network expansion, or related topics.
Benefits
Meal or food allowance
Transportation allowance
Telemedicine
Health insurance (with co-payment)
Dental plan
Life insurance
Annual profit-sharing
TotalPass – discounts at partner gyms
Pharmacy discount program – discounts at partner pharmacies
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