Head of Demand Generation leading demand generation strategy and website performance at YOOBIC. Focusing on high - impact leadership and alignment with Sales for measurable business outcomes.
About the role
- Performance Marketing Manager leading CNS Media’s Paid Media function and overseeing a team of specialists. Driving client success and team development across various platforms in a strategic role.
Responsibilities
- Lead and develop the Paid Media team, providing coaching, 1:1s, appraisals, and clear progression pathways
- Own the paid media strategy across Google, Meta, Bing, Tiktok, YouTube, and emerging platforms
- Translate client business goals into actionable, data-led media strategies
- Monitor profitability, utilisation, and efficiency across all paid accounts
- Support new business pitches and upselling opportunities
- Establish and uphold best practice processes for campaign builds, optimisation, and reporting
- Drive continuous innovation through testing new platforms, betas, and partnerships
Requirements
- 5+ years’ experience in Paid Media, with proven team leadership experience
- Strong strategic thinking and commercial acumen
- Excellent understanding of Google Ads, Meta Ads, Bing, YouTube, TikTok, and performance marketing trends
- Demonstrable success managing large budgets and delivering measurable ROI
- Strong communication and presentation skills, with a collaborative mindset
- Experience in an agency environment is highly desirable
Benefits
- ‘Employment Ownership Trust (EOT)’ tax-free company bonus scheme
- flexible working
- gym membership
- regular team building events and socials
- access to Electric Vehicle salary sacrifice scheme
- Career development plans & progression opportunities
- learning and development programme
- well-being programme
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